How political campaigns used robocalls and texts during the 2020 U.S. election.
Since the early 2000s, political campaigns have been increasingly using robocalls and automated text messages to reach potential voters.
But just how many robocalls and texts were sent in 2020? We used RoboKiller data to find out and compiled our results in this report.
How many robocalls and texts did Americans receive during the 2020 election season?
Number of political robocalls and texts received per month in 2020
RoboKiller estimates that Americans nationwide received political robocalls and political text messages related to the 2020 U.S. presidential election in .
RoboKiller uses an unbiased, anonymous machine learning-based approach to understand political message trends. The estimates in this report are based on RoboKiller's proprietary data and customer feedback. Robocall trends, text trends, and featured messages are not a representation of any single political party, person, or organization’s campaign efforts.
Which political party sent the most robocalls and texts?
Political robocalls by month
Political robotexts by month
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Starting in the early 2000’s, politicians have been increasing their campaign investments in political robocalls and text messages because they have higher engagement rates and are more effective than traditional methods like TV ads. Unlike illegal robocalls and text messages, you likely don’t receive political messages at random. Information about your political party affiliation, area you live in, or even past political donations become accessible to campaign groups when you register to vote and identify your political party preference.
The FTC estimates annual losses of $1,200 per phone scam. The second you sign up for our service, you’re protected from more than 500 million known phone scams in our global database. To date, RoboKiller has prevented more than $400 million in losses to phone scams.
The short answer is yes. The long answer is not easily. Registering your phone number on the Do Not Call List in attempts to stop political messages will not help - political calls/texts and charities are not required to follow the Do Not Call List by law. The best way to reduce the political messages you receive is to update your voter registration to remove your associated phone number, follow the instructions from the FTC here, and/or enlist a third-party call and text blocker like RoboKiller or TextKiller.
About RoboKiller
RoboKiller is the number one solution on the market for fighting spam calls and texts. Our technology is 99% effective at stopping spam calls and unwanted messages.
RoboKiller’s robocall insights are powered by a global database of millions of known phone scams and audio fingerprints. Data is estimated by monitoring observed robocall trends for Americans who have trusted RoboKiller to stop spam calls.
RoboKiller's proprietary data has been used to fuel tangible solutions to the robocall problem, inform the public about how to protect themselves against robocalls, and stop dangerous phone scams.
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